Hollow Profit, hailing from Duluth, Minnesota, is an underground hip-hop artist who has been gaining recognition for close to ten years. Famous for his introspective songwriting and storytelling, Hollow Profit draws from his own life experiences to craft music that deeply connects with his audience. His music shows the impact of legendary hip-hop artists like Kendrick Lamar, Wu-Tang Clan, and MF DOOM, prioritizing authenticity and strong lyricism. Hollow Profit’s mission is to inspire individuals looking for deep connections through music by connecting reflection and motivation.
In a joint effort, Hollow Profit collaborates with New York rapper Ben Beal on the track “Birds & Bullets”. Similar to Profit, Beal is influenced by MF DOOM and incorporates his unique style into the song. Beal brings an additional dimension to the duo’s lyrical connection with an increasing online visibility and a history of touring throughout the United States. Their teamwork showcases the artists’ mutual enthusiasm for complex wordplay and traditional boom bap instrumentals.
The collaboration “Birds & Bullets” by Hollow Profit and Ben Beal, released on October 18th, 2024, combines classic hip-hop visuals with contemporary lyricism in an exciting way. The song, featured as track number seven on Hollow Profit’s seventeen-track album ‘QUIBONO?’, further develops themes previously examined by both artists. It is influenced by Ben Beal’s 2020 song “Birds Aren’t Real” and connects to Hollow Profit’s alternate persona, “Crimson Dot,” forming a storyline that is both introspective and innovative. Crafted by 47 Quid, the track skillfully mixes jazz samples and boom bap beats, creating a sound that resonates with followers of hip-hop’s classic period.
The track opens with a haunting jazz sample, instantly setting a nostalgic and smoky atmosphere. 47 Quid’s production is understated yet effective, with warm vinyl textures and delicate instrumentation that give the song a moody, late-night feel. The minimalist introduction allows the listener to focus on the vocals as they begin to unfold—spoken almost conversationally, rather than sung—inviting the audience into a story. As the beat kicks in at the 23-second mark, the energy shifts: a boom bap rhythm anchors the track, giving it an undeniable groove that demands attention.
The seamless Interplay between beat and rapping vocal at this point is one of the song’s standout qualities. Hollow Profit’s rap flow is smooth, never forced, delivering complex rhyme schemes with the kind of ease that makes the effort invisible. His performance feels like a lyrical walk in the park, confident and effortless, with no wasted words or awkward pauses. As the verses progress, each bar builds upon the last, creating a rhythm that draws listeners deeper into the narrative. This mastery of pacing ensures the song remains engaging from start to finish.
Ben Beal’s contribution adds another layer of richness to “Birds & Bullets”. His verse complements Hollow Profit’s storytelling, introducing new perspectives while maintaining the song’s cohesive mood. Both artists display impeccable vocal chemistry, their voices weaving in and out of the beat with precision. The smooth transitions between verses feel organic, as if the two rappers are having a seamless conversation over the track. This synergy is a testament to their mutual respect and artistic alignment, reinforcing the song’s thematic depth.
The musical accompaniment is essential in enhancing the emotional atmosphere of “Birds & Bullets.” The song’s smoky texture is enhanced by the jazz-influenced sample, with modern edge added by subtle layers of atmospheric synths. The crisp boom bap beat isn’t overpowering, letting the lyrics take center stage. Each sound, from drum hits to other elements, plays a crucial role in creating a well-balanced and modern hip-hop sound that still respects its origins.
“Birds & Bullets” showcases all the essential elements of a great hip-hop song: a flawless blend of rhythm, wordplay, and emotional intensity. The intricate rhyme schemes of Hollow Profit and Ben Beal are executed effortlessly in their smooth, clear delivery, highlighting the artistry behind each word. The song encourages listeners to connect with it in various ways, whether through the nostalgic music, rap style, or profound themes. It shows the lasting influence of hip-hop, illustrating its ability to grow and change while still honoring its origins.
If you appreciate genuine and introspective rap, “Birds & Bullets” should be on your playlist. The combination of the song’s production, lyrics, and vocal performances result in a memorable track that continues to have an impact even after the music stops. Whether you enjoy classic hip-hop or prefer contemporary music with depth, this partnership combines the best of both styles. Make sure to explore “Birds & Bullets” and experience the mastery of two artists at the peak of their talents!
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